Coca-Cola is partnering with the Hispanic Scholarship Fund to help Hispanic families achieve their college dreams and aspirations by donating $100,000 to the Hispanic Scholarship Fund this summer. To help raise additional money toward the Hispanic Scholarship Fund, Coca-Cola is donating $1 for every social media post with the hashtag #ForTheDream, up to $10,000. The For The Dream program has a sweepstakes component, #ForTheDreamSweeps, in which Coca-Cola is awarding one College Tour Experience and 34 x $500 grants to cover education expenses.
There are two ways to enter the scholarship sweepstakes:
- Entering a product code on its microsite: http://coke.com/forthedream
- Posting a selfie on Twitter or Instagram with someone who is helping you achieve your college dreams, and hashtagging it #ForTheDreamSweeps.
This is part of a sponsored campaign with DiMe Media and Coca-Cola. However, all opinions expressed are my own.